Tag: NC

Bank of America’s Bad Marketing

Do they even come close to knowing what’s going on?

Today I mailed the letter below to Barbara Desoer, President of Bank of America Home Loans, in Charlotte, NC. According to Money magazine, she received $9.6 million in compensation in  2007, and was one of the 25 highest-paid women in America.

Dear Barbara:

I begin this letter with an intimate salutation, taking a cue from the letter I received from you today, addressed to me and my wife (Stephen and Ann).

I, a Bank of America retiree, was intrigued by the outside of the bright red envelope that contained your letter. “Welcome to Bank of America/Look inside for your new opportunities” it said. At first I thought it had something to do Continue reading “Bank of America’s Bad Marketing”