Tag: nitrogen

InTirely Nitrogen

“Are you N2 your tires?” asks Ingersoll Rand, marketers of Nitrogeneration™, a new way to inflate your tires…and Ingersoll Rand’s bottom line.

By filling your tires with pure nitrogen instead of air, Ingersoll Rand, one of the various nitrogen-into-tires purveyors, contends that you will: (1) enhance safety because pressure decreases more slowly, (2) lengthen tire life because internal oxidation is eliminated, and (3) increase fuel economy because better inflation increases mpg.

This is terrific—and disingenuous—marketing:  a very slight improvement gets touted as a revolution.  (And by the look of the brochure graphic above, Nitrogeneration is very green.) Continue reading “InTirely Nitrogen”